Principles and Practices of Bar and Beverage Management

Autor James Murphy

Principles and Practices of Bar and Beverage Management - James Murphy Nedostupné

Principles and Practices of Bar and Beverage Management

Autor James Murphy

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The bar and drinks business is hugely competitive. The key to success or failure between the many beverages and services offered in any bar is the employees who make, sell and serve them. Customer expectation and demand is constantly increasing and so it’s crucial for all staff to have comprehensive product knowledge and superior specialized… Přejít na celý popis

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The bar and drinks business is hugely competitive. The key to success or failure between the many beverages and services offered in any bar is the employees who make, sell and serve them. Customer expectation and demand is constantly increasing and so it’s crucial for all staff to have comprehensive product knowledge and superior specialized service skills.The Principles and Practices of Bar and Beverage Management - The Drinks Handbook is a comprehensive training guide and authoritative resource essential for all students, bartenders, sommeliers, mixologists, waiters and food and beverage practitioners the world over. Packed with facts, explanatory illustrations and case studies it provides an in-depth knowledge of the products, plus the technical skills, practices and latest developments in the bar and beverage area.Its 13 chapters are divided into two sections as follows:* Theory: a complete guide to beers, wines, spirit, liqueurs, teas and coffee and soft drinks - where they’re from, how they’re made, how to serve and how to achieve maximum profits.* Reference: a compilation of facts including ‘beers of the world’ and an indispensible listing of over 90 cocktail recipes. Its companion textbook, Principles and Practices of Bar and Beverage Management concentrates on the complexities of managing modern bars. Together the two books create a must-have toolkit for all students and industry professionals in the fields of food and beverage management. Online resources in the form of PowerPoint slides will accompany this handbook.

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Nakladatel
Goodfellow Publishers Limited
Rozměr
255 x 197 x 26
jazyk
angličtina
Vazba
pevná vazba
Hmotnost
914 g
isbn
978-1-908999-58-0
Počet stran
368
datum vydání
31.05.2013
ean
9781908999580

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