Strategic Management and Competitive Advantage: Concepts Global Edition
Strategic Management and Competitive Advantage: Concepts Global Edition - Jay Barney,William Hesterly Nedostupné

Strategic Management and Competitive Advantage: Concepts Global Edition

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For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections… Přejít na celý popis

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For courses in strategy and strategic management.

Core strategic management concepts without the excess

Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

Reach every student by pairing this text with Pearson MyLab Management

MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

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Nakladatel
Pearson
Rozměr
254 x 206 x 19
jazyk
angličtina
Vazba
měkká vazba
Hmotnost
742 g
isbn
978-1-292-26695-4
Počet stran
392
datum vydání
26.02.2019
ean
9781292266954

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