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Strategic Management: A Competitive Advantage Approach, Concepts, Global Edition

Name: Strategic Management: A Competitive Advantage Approach, Concepts, Global Edition
Brand: Pearson
SKU: 803263311
Price: 2508 CZK
Availability: InStock

Autor Forest David, Fred David

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For courses in strategy. A Practical, Skills-oriented Approach to Strategic Management In todayâ€™s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students… Přejít na celý popis

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For courses in strategy.

A Practical, Skills-oriented Approach to Strategic Management

In todayâ€™s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts, and added exercises and review questions.

MyManagementLab not included. Students, if MyManagementLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyManagementLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

MyManagementLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.